Tourism Statistics 


Sources of Data:  A/D Cards & Shipping Manifests
  9/4/2015  Research and Statistics Division, OTPRIM 
Statistics Article 

















Visitor Receipts. Total earnings gained from tourism activities for the first seven months of the year grew by 3.08%, as income derived from the 3.11 million visitors summed up to Php 130.22 billion from the Php 126.33 billion for the same months in 2014 





Spending patterns for July 2015 showed that a visitor had an Average Daily Expenditure (ADE) of Php4,863.71, higher by 16.73% than the Php 4,166.70 average daily spent recorded in July 2014    while the average per capita expenditure of visitors for the month in review was Php45,329.81.  On the other hand, Average Length of Stay (ALoS) for the same month was registered at 9.32 nights. 






Korea still provided the biggest visitor earnings for the country with Php 5.520 billion while visitors from the USA provided the second biggest visitor receipts estimated at Php 4.176 billion.  On the other hand, China positioned itself as the 3rd biggest provider of visitor receipts for the country with Php1.334 billion while Japan placed 4th with receipts accumulating to Php 1.003 billion and Australia with Php 0.969 billion as the fifth biggest visitor receipt contributor.  



On the other hand, among the top twelve visitor markets of the country, visitors from Saudi Arabia recorded Php 74,290.62 average per capita spending while visitors from the USA registered the second biggest per capita spent of Php 64,038.10.  Other top markets with high per capita spending include Australia with Php 53,497.05, Canada with Php 50,089.53 and Korea with Php 46,269.67.   







Visitor Arrivals.  Inbound visitors in June went up by 14.38% by registering 489,724 visitors vis-à-vis June 2014 arrivals of 428,144.  On the other hand, visitor arrivals for the first seven months of the year yielded 3,109,349 visitors, up by 8.66% versus the 2,861,572 arrivals for the same period in 2014.  Consistent growths were achieved for the seven-month period, with the month of July recording the highest growth, as well as the biggest arrivals. 




Air arrivals to the country for July 2015 was recorded at 486,570 visitors while those who entered the country by sea was registered at 3,154 visitors. 



Being the primary port of entry of the country, Manila received the biggest arrivals at 333,390 or 68.08% of the total arrivals.  Cebu shared 16.88%, hosting 82,645 visitors for July 2015.  Kalibo received the third biggest arrivals of 53,838 visitors which constituted 10.99% of the total while the rest provided a combined arrivals of 16,697 sharing 3.41% to the total arrivals.  It is noted that compared to its June 2015 share, Cebu and Kalibo increased its share of arrivals for the month of July 2015.   On the other hand, arrivals by sea which constituted 0.64% of the total, summed up to 3,154.  Davao received the biggest number of visitors entering by sea at 1,252 while Batangas followed with 1,071 visitors.  Combined arrivals from the rest of the sea ports aggregated to 831 visitors.






Asia contributed the biggest arrivals for the Philippines in July 2015 with 304,930 visitors for a share of 62.27% to the total arrivals. Americas followed with 77,294 for a market share of 15.78%; Europe which comprised 9.44% of the total contributed 46,233 arrivals while Australasia/Pacific and Overseas Filipinos shared 4.96% and 4.52%, respectively.






Visitor Market, January to July 2015. By visitor market, Korea is still the top contributor of international arrivals to the country for the first seven months of 2015 with 762,277 arrivals with a 24.52% share to the total inbound traffic and a 15.11% growth compared to its 662,228 arrivals for the same months in 2014.



The United States of America supplied the 2nd biggest inbound arrival with 481,167 visitors constituting 15.47% of the total and posting a 6.98% increase vis-à-vis its arrivals of 449,793 for the same period last year. Japan ranked 3rd, providing a total of 278,884 visitors and sharing 8.97% to the total.  This market grew by 7.64% from its 2014 arrivals of 259,086.  China placed 4th by contributing 257,014 visitors.  It comprised 8.27% of the total inbound traffic.  It could be noted that this market continue to recover from its slump last year and started showing positive growth since April of this year.   The 5th major inbound market was Australia with 137,242 arrivals, constituting 4.41% of the total. 



Rounding up the top ten visitor markets are Singapore (+1.96%) with 107,402 arrivals, Taiwan (+25.91%) with 104,233 arrivals, Canada (+8.32%) with 93,403 arrivals, United Kingdom (+12.30%) with 91,239 arrivals and Malaysia (+16.38%) with 90,947 arrivals.



High growth markets, July 2015.  For the month of July 2015, markets with substantial growth in inbound traffic included: India with 5,565 arrivals (+14.22%), Indonesia with 4,233 arrivals (+8.51%), Spain with 2,260 arrivals (+23.70%), New Zealand with 1,626 arrivals (+27.03%), Ireland with 1,492 arrivals (+30.65%), and Denmark with 1,399 arrivals (+13.46%).  By regional grouping, it could be noted that countries from East Asia posted double-digit gains, the highest of which is China with 59.30%.  This was followed by Macau (+30.83%), Taiwan (+20.93%) and Hongkong (+11.47%).







Prepared by:    Tourism Research and Statistics Division (TRSD),

Office of Tourism Planning, Research and Information Management (OTPRIM)

Tourism Development Planning (TDP), Tourism Development,


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